iblog

Rushda: Many women have been sceptical in the past about so-called “age defying” creams, as most tend to be just overpriced moisturisers. But scientists have recently given one mediocre-looking brand a huge green light for being an anti-wrinkle cream that actually works. This No 7 Protect & Perfect Serum doesn’t cost much at just over £16 but has had phenomenal success, even featuring on a BBC Horizon programme. Since then there’s been absolute chaos in Boots as thousands of women have tried to grab a jar before it becomes too late. Indeed, all Boots stores have now run out of the cream with many eager women still trying to grab jars any way they can. What a business booster for No7, who have always been a average-budget makeup brand! And what a blessing for those who have spent years trying to find something that’ll banish lingering lines! Glad it’ll be ages (hopefully!) before I need one, but I’m comforted in knowing that the days of wrinkles may soon be long-gone.